Good to Great - An Infographic
As I was graduating, someone recommended that I read two books I have found very useful and whose concepts I have applied throughout my career: Good to Great and Built to Last, both by Jim Collins.
Of the two, Good to Great was particularly eye-opening for me, and I have applied many of its concepts throughout my career. The book outlines eight core concepts:
Here are one-line explanations for each of the eight core concepts of Good to Great by Jim Collins:
- Level 5 Leadership: Leaders who blend humility with professional will.
- First Who, Then What: Get the right people on the bus, then figure out where to drive it.
- Confront the Brutal Facts (Yet Never Lose Faith): Confront the harsh realities of the situation while maintaining an unwavering faith in a positive outcome.
- The Hedgehog Concept (Simplicity Within the Three Circles): Focus on what drives your economic engine, what you're passionate about, and what you can be the best in the world at.
- A Culture of Discipline: Combine a culture of discipline with an ethic of entrepreneurship.
- Technology Accelerators: Use technology as an accelerator, not a momentum creator.
- The Flywheel and the Doom Loop: Building momentum is like pushing a giant, heavy flywheel, but beware of the doom loop, which can cause the flywheel to reverse direction.
- Preserve Core and Stimulate Progress: Continuously adapt and evolve while staying true to the company's core values and purpose.
After reading the book, I created an infographic that I printed and kept near my desk. If you find it useful, you can download and print it.
![](https://www.enriquebay.com/content/images/2023/03/Good-to-Great.jpg)
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